Metas Threads App Usage Goes Down by 79% Within a Month

Gadgets

Aug 22, 2023

Threads saw instant popularity, with over 100 million sign-ups within a few days of its formal introduction.

Threads by Instagram is having difficulty maintaining its initial user engagement. A recent Similarweb survey reveals a severe setback, demonstrating a whopping 79% reduction in visitors within a month. This precipitous waif reflects a significant fall in user involvement and worriedness on the X (previously Twitter) alternative.

According to the research, the Threads Android app peaked at 49.3 million daily zippy users on July 7, but has since dropped to just 10.3 million daily zippy users. Similarly, the stereotype time spent on the platform has decreased from 21 minutes per day to 3 minutes per day in the United States.

In comparison, Threads’ modern X has over 100 million zippy users who spend an stereotype of well-nigh 25 minutes every day, indicating increased engagement.

Threads saw instant appeal, with over 100 million sign-ups within a few days of its formal introduction. However, the site was unable to sustain that traffic and has seen a significant fall since then. Mark Zuckerberg recognised in a series of Threads posts that the network received unprecedented response without its launch, and that the merchantry is presently striving to stabilise the site by introducing new features and retaining the user base.

The visitor recently widow features such as chronological timelines, separate timelines for follower accounts, and more.

The merchantry continues to add new features and capabilities to Threads virtually every fortnite, and the Instagram Head, Adam Mosseri, moreover indicated that the visitor will soon introduce the web version of Threads.